Monday, August 20, 2012

churn

So, Nohype sent this little nugget the other day in another post.

I'm not sure you're going far enough down your decision tree. GDP is a macro measurement of churn -- that is, how fast we can turn over our capital base. This measurement system rewards those who can figure out how to create the shortest possible product lifecycles with the lowest input costs (i.e.: maximum externalization of costs). 
If we measured actual standing wealth, the entire paradigm might shift. Durable goods might actually become durable. As such, the economy would be based on servicing and maintaining existing capital, rather than churning it as fast as possible in to landfills.

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